STREAM EXCLUSIVE ORIGINALS

Wal-Mart Employees Are Posting Pics of Their New Uniform Capes and, Surprisingly, People Are Feeling It

"Saw all these grown-ass people wearing capes... I wanted one."

As stores start ramping up their back-to-school promotions, Wal-Mart is turning heads with its most recent superhero-themed campaign. 

The campaign is called "Own the School Year Like a Hero," and the company says it has designated several employees to act specifically as "Back-to-School Helpers."

"It takes a superhero to know a superhero!" a Wal-Mart spokesperson told BuzzFeed News. "Our associates are helping customers zoom through the check-out line and get any items they forgot in a flash so kids can go back to school feeling like a superhero."

  • And the best part about being a back-to-school helper is the uniform

    The "helpers" were given capes to wear by the company. Kennedy, a 21-year-old college student from Arkansas, posted a photo of herself wearing the cape and it quickly went viral. 

  • Some other Wal-mart employees also posted photos with not-so-happy captions about the capes

  • While other employees seemed to love sporting the bright yellow accessory

  • advertisement
  • Some people on social media were shocked to see the 'cape thing' was real

  • It did not take long for people to start admitting they want a cape

  • Really, really want a cape

    Kennedy, who orignally posted her photo, said the positive response made her no longer embarrassed about the cape. 

    "Surprisingly, everybody is having a lot of fun with them, from the managers on down to the cashiers and the stockers," Kennedy told Buzzfeed. "We've been running up and down the aisle just to make our capes fly and calling ourselves the 'Super Clerks,' so it's been really fun."

  • advertisement

Latest News

Subscribe for BET Updates

Provide your email address to receive our newsletter.


By clicking Subscribe, you confirm that you have read and agree to our Terms of Use and acknowledge our Privacy Policy. You also agree to receive marketing communications, updates, special offers (including partner offers) and other information from BET and the Paramount family of companies. You understand that you can unsubscribe at any time.