Kanye West decided to ring in the new year by dropping music.

In a song called “Facts”, ‘Ye spit about a few things he thinks are undeniable, like his success with adidas and the hurting he put on Nike after leaving them.

“Yeezy, Yeezy, Yeezy, they line up for days. Nike out here bad, they can't give sh*t away,” he raps on the song. “I stuck to my roots, I'm like Jimmy Fallon, I ain't dropped the album but the shoes went platinum.” The song’s hook also dismays Nike: “Yeezy, Yeezy, Yeezy just jumped over Jumpman,” and during another verse he says the sneaker giant treats their employees like “slaves”: “Nike treat employees just like slaves, gave LeBron a billi' not to run away. 10 thousand dollar fur for Nori, I just copped it, your baby daddy won't even take your daughter shoppin'.”

He also decided to tout his wife Kim Kardashian’s recent success with the KIMOJI app and even took a jab at actor Bill Cosby’s recent sexual assault transgressions.

“Plus Kimoji just shut down the app store and we made a million a minute, we made a million a minute,” he raps. “Do anybody feel bad for Bill Cosby? Did he forget the names just like Steve Harvey?”

Drake released a song with Future called “Jumpman” after he collaborated with Nike for his OVO shoes. Jordan Brand is known for the Jumpman on the back of their shoes but could this be something else?

Listen to Kanye West’s new song “Facts” below:

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