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Money Man Dishes On New Album ‘CROPTOBER’ and Its Entrepreneurial Spirit

The project comes just weeks after his previous LP drop ‘Catch Me If You Can’.

Money Man has been providing financial game in his music for years now, and he’s not stopping – just diversifying his message.

The Decatur, Georgia-based rapper released his latest LP, Catch Me If You Can, a month ago, but he’s already following up with a new project with CROPTOBER on Friday (October 27). And while it may seem like the drops are rapid, there’s a strategy behind it.

During a recent interview with BET, the 37-year-old said his new album is, as the title may suggest,about the general financials of entering the marijuana business. He also notes that the frequency of project drops is akin to chapters of a money management book.

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“I don't want to take six months and then this sound different and that sound different. I want the same cohesive sound,” he said. “Catch Me If You Can is for the white-collar and CROPTOBER is for the blue-collar, the road runners and people who are massive marijuana growers, the people who dibble and dabble with the crypto, and of course mushrooms.”

Money Man has a history of teaching financial lessons through music, and in turn, it’s even been good business for himself. He’s earned certified Gold plaques for his chart-topping track "LLC" featuring Moneybagg Yo and “24” featuring Lil Baby. This marrying of commercially successful hits with the schooling of his fans in financial literacy has made him popular over the years.

“I'm really just putting you on all the sauce that's going on with the white collars and stuff like that – and on the on the light side and the dark side of it,” he explains. “So you got both sides of it. You can make money over here if you feeling a little more risky, and then if you want to play by the rules, you can make money on this side too. But a lot of it is if you catch the lingo that I'm speaking with, the business lingo and the credit lingo and all that type of stuff.”

Money Man used] financial literacy to get himself out of music business dealings he said may have been good for relationships but not for his bottom line. In 2019, he bought himself out of a Cash Money Records contract he felt wasn’t mutually beneficial for him and the famed rap label.

When asked about the situation and how he’s grown over the past four years, MM notes he’s simply learned a lot and wants to pass that along to his fans. “I'm way wiser, [have] more knowledge, more information on the financial system, more information on how record labels work, how are you supposed to promote yourself,” he explains. You got to put money into yourself. The Cash Money [situation] that was cool. I love Birdman. I love [Ronald "Slim" Williams]. They showed me none but the utmost respect and love, it’s just I didn't want to get too deep into the system where I will owe so much money when I knew how to do it myself.”

As someone who many in the hip-hop world look to, at the very least, motivation to upgrade their lives, Money Man says the positivity he exudes is meant for his fans to level up their health – whether that be financial, mental, or physical.

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“I want to give people something of value. I don't put out content just to put it out. So if I put something out people learn from it. If I sell you a smoothie it’s because I'm showing you what’s in it. It’s spirulina, it has seamoss in it so you can improve yourself as well because we all on a journey together. We are trying to get better, we are trying to get richer, get more in shape.”

Stream Money Man’s newest album CROPTOBER below.

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