People Are Saying Snapchat's Stock Just Plummeted Over This Relatable AF Kylie Jenner Tweet
Some are hoping the new mother can pressure the company to change the format.
After a disappointing rollout of a new format, the social media app Snapchat has been the target of much criticism. Now, a single tweet by the self-proclaimed "Queen of Snapchat" has reportedly resulted in the devaluation of the app.
On Thursday, Kylie Jenner tweeted about never opening Snapchat, and the company's stock fell, resulting in a loss of $1.3 billion in market value.
Although the new mother did not say if the update had anything to do with her tweet, she did say, 'this is so sad'
In addition to the growing number of unsatisfied users, Citigroup analyst Mark May downgraded Snapchat's stock to "sell" from "neutral" earlier this week after seeing a “significant jump” in negative reviews of the upgrade.
Thousands of Snapchat users took to Twitter to complain about the app's new design
Many wonder if Jenner can use her pull with the company to make a change to the app
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