Singer Keri Hilson and a handful of personalities have pledged their support for the Focus 4 Life campaign, which was created by hip hop MC Polow Da Don, his non-profit organization Foundation F.O.C.U.S. and Zone 4, Inc.

Hilson joins actor Laz Alonso, models Cynthia Bailey and Jessica White, Atlanta radio DJ Rashan Ali and choreographer Laurieann Gibson, who have all taken part in a photo shoot with proceeds from the campaign benefitting the American Cancer Society.

"Focus 4 Life provides an opportunity to create dialogue and build awareness around four key pillars of prevention, education, treatment and a cure," the campaign's press release states. "The cause hits close to home with Foundation F.O.C.U.S. co-founder, Polow da Don, 'My grandma lost her battle with cancer and I am close with a lot of people whose families have fought the same battle.'"

For more info on Foundation F.O.C.U.S. and the Focus 4 Life campaign, visit foundationfocus.org.

(Photo: David Livingston/Getty Images)