New York, March 30, 2015 - BET Networks today announced the launch of its LIVE broadcast streaming capability available on its brand app: BET NOW. Fans using the BET NOW app can watch BET LIVE on their iPhone, iPod Touch, iPad and Android devices. BET NOW is currently available for free download in the App store or Google Play Store.

"At BET we continue to elevate our direct connection to our consumers and the growing rate of video consumption on mobile devices.” said Kay Madati, “With BET NOW’s innovative capability of LIVE viewing users will never miss out on their favorite BET shows movies and specials."

BET NOW provides fans access to a library of full episodes of some of their favorite current shows including The Game, Being Mary Jane, Real Husbands of Hollywood and Keyshia Cole: All In as well as hit classics and webseries. Users can access this content via TV Everywhere authentication – a process whereby users verify their subscription through their TV provider.  It is now available to 55 million households across more than 20 distributors, including some of the largest, such as AT&T U-verse, Cablevision, Cox, DIRECTV, Time Warner Cable, and Verizon FiOS.

The BET NOW App is available for iPhone, iPad and Android smartphones and tablets. Download it now for free at the App Store or Google Play Store.

 For more information go to BET.com/NOWapp. Join the conversation at #BETNOWapp.