The Evolution of Roc Nation Sports
Jay Z’s agency has blossomed in just a year.
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"It's the Roc in Here" - Jay Z and Roc Nation Sports are making headlines again, this time for new signee Ndamukong Suh. The music industry superstar became certified to represent NBA, NFL and MLB players in 2013 and has signed big-name athletes like Robinson Cano, Victor Cruz and more. BET.com takes a look at the rise of Roc Nation Sports. —Dominique Zonyéé (@DominiqueZonyee)(Photo: Kevin Mazur/WireImage)
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Hoop Dreams - Jay Z has hinted at his love for sports over the course of his multi-platinum, 10-album career. In his 2012 book, Decoded, he recalled when his father set up a make-shift basketball hoop in his home, igniting his passion for the sport.(Photo: AP Photo/Kathy Willens)
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“I’m a Business, Man” - It was no surprise that Jay Z would get involved when rumors that the Nets were moving from New Jersey to the elaborate Barclays Center in Brooklyn, New York. Although the Bedford-Stuyvesant, Brooklyn, native owned less than 1 percent of the team, Jay Z became the face of the Nets. He was influential in designing the team logo and was even on the Barclays Center board of directors. (Photo: Jason Kempin/Getty Images for You Tube)
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Brooklyn Nets: Just Another Part of the “Hustle” - One year after he put the Nets “on the map,” Jay Z was ready to say, “on to the next one.” Hov announced that he was launching his own sports agency, Roc Nation Sports, in partnership with Creative Artists Agency (CAA) in April 2013. By September, he sold his .067 percent (1/15th of a percent) stake in the team to Nets coach Jason Kidd in September. (Photos from left: REUTERS /RAY STUBBLEBINE /LANDOV, AP Photo/Kathy Willens, File)
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Robinson Cano - New York Yankees second baseman Robinson Cano became Roc Nation Sports’ first client in April. Amid scrutiny, Cano parted ways with famed agent Scot Boras saying in a press release, “At this point in my career, I am ready to take a more active role in my endeavors both on and off the field.” Cano landed his first major endorsement deal as the face of Pepsi in July. (Photo: Elsa/Getty Images)
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Certified - Roc Nation Sports made headlines not only for their major deals, but critics and insiders pointed out rules which require all agents to be certified in order to work with major league players. Jay Z became a certified Major League Baseball agent in June, putting naysayers to rest. (Photo: Jim McIsaac/Getty Images)
Photo By Jim McIsaac/Getty Images
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Victor Cruz - Jay Z’s affiliation with the Brooklyn Nets and the NBA restricted him from adding basketball stars to his roster. So the rapper went on to conquer another turf. His friend and New York Giants star Victor Cruz signed on with CAA in April and sealed a deal with Roc Nation Sports thereafter.(Photo: Ben Gabbe/Getty Images)
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Geno Smith - Geno Smith’s road to the NFL was already full of controversy, after he assumed he would be selected in the first round of the 2013 draft, but was picked up in the second round by the New York Jets. After the incident, he fired his agents, and in May he, too, joined “The Roc.”(Photo: Al Bello/Getty Images)
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Curbing the Controversy - After Roc Nation Sports signed Geno Smith, the NFL Players Association wanted to investigate Smith’s signing due to a 2012 NFLPA rule, which states that only NFLPA-certified agents may be involved in the recruitment of clients. However, Roc Nation Sports snapped back as Roc Nation agent Kim Miale, who was certified at the time, confirmed she recruited and signed Smith.(Photo: Scott Halleran/Getty Images)
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“OK, I’m Reloaded!” - By the middle of 2013, Jay Z and Roc Nation Sports had already conquered the football and baseball world, and now it was time for Hov to become a certified NBA agent. The National Basketball Players Association certified Jay Z and Roc Nation Sports president Juan Perez to negotiate contracts with NBA teams in June.(Photo: Stefan Jeremiah/WENN.com)
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