The BoykinZ are Ready to Take the Country World by Storm
Black country artists have been making their mark on the music scene and The BoykinZ are poised to keep the momentum going.
Made up of sisters Kylan, Anale, Nytere, and Alona, the Atlanta-based quartet known as the “Black Girls of Country”, have built a sizable following due to their undeniable harmonies and collective vocal prowess. Since 2022, The BoykinZ have amassed more than 80 million views, half a million devoted followers, and more than 11 million likes on social media.
The sisters have performed on The Kelly Clarkson Show and they have shared the stage with the legendary Shania Twain.
As the newest signees of Quality Control Music, and with new music about to be released, the best of The BoykinZ has yet to come.
In an interview with BET.com, The BoykinZ shared how they cultivated their musical gifts as children under the guidance of their parents.
“Our parents started us out in music extremely young. They discovered our gifts early on. It was around 11 years ago when we first started the band,” Kylan said. “We were always surrounded by the arts, doing music and dancing. When our parents formed us as a band, that's what got this thing rolling.”
“Our parents were lovers of all types of music from opera to Latin music. But we were rooted in Gospel music which country music comes from,” Alona added. “We grew up listening to 104.7 The Fish and listening to a lot of gospel artists. That was mainly our foundation.”
As they progressed, the sisters shared their gift of song with any audience available. They developed their stage presence and singing techniques while performing at various venues.
“We started singing acapella but we sang a little bit of everything. Wherever we were invited to sing at a church, a senior citizen's home, or a school, we adjusted to the crowd and their taste,” Anale explained. “We started taking control of our sound and who we wanted to be, around the pandemic. That's when we became confident and comfortable in our skin.”
“We were like, ‘Should we even be on Tiktok?’ Then we didn’t care anymore. We have to live our lives and express ourselves. We decided to be free and be us,” she added.
After gaining local success, The BoykinZ’s popularity exploded because of their TikTok videos. They spoke about how they handled sudden fame.
“It was a great transition. We were caught by surprise because TikTok is so random. You never know what might be the next viral big thing. It was great to see all the fans react to us,” Nytere shared.” It was just a blessing and we’re very grateful for that.”
Over the last several years, country music has experienced a renaissance of Black artists reclaiming their place in the genre. The group feels blessed to have emerged during this era.
“We’re excited to see more country music in the mainstream. With artists like Beyonce, Shaboozey, Breland, and Yola, I feel like they're helping to open the minds of the people to dive deeper into history and to learn who they are,” Anale said. “The timing is perfect. It makes our jobs easier when you have people in the mainstream getting this message out there. It’s also affecting the way producers are behind the scenes. We’re getting people's heads out of the boxes that we put ourselves in.”
The group also expressed their excitement to perform alongside country music icon Shania Twain.
“It was such an honor to be even in her presence and work with Shania Twain. It was completely awesome and a dream come true for us because we love her music,” Alona said. “It really felt awesome to be on stage with her, performing alongside Breland, and Kelsea Ballerini. It was just an honor to be there.”
Expanding their music portfolio, Quality Control Music jumped at the chance to sign The BoykinZ. They shared their excitement about signing up for one of the premier labels in the industry.
“Our manager, Craig King, connected us with Kevin "Coach K" Lee and Pierre "P" Thomas. We played them a couple of our songs, they liked them, and we were just having a great conversation,” Analy recalled. “They also had the same vision that we wanted for ourselves. It was surreal to have this amazing team supporting us.”
“It was an amazing day. It was like a movie and I can't wait for everybody to see it. It's like a movie,” Nytere said. “We had a good time with the actors on set and everybody had great energy. It was something a young dreamer would dream of.”
On their latest track “Fell In Love With a Cowboy,” the group decided to celebrate love instead of making another sad love song. They wanted to bring some joy to their latest single.
“The creative process with “Fell In Love With A Cowboy” started during the pandemic and the song has evolved. It started off as a breakup song, but now it's transformed into something to celebrate, the kind of guy that you want, and about speaking positive affirmations.” Kylan said. “The song happens to be about a southern man and his hospitality and wanting him for who he is. We wanted to be bold and confident.”
The track was produced by Grammy-winning producer Nathan Chapman who helped to bring the vision to fruition.
“We have the privilege of working with Nathan Chapman. He's known for working on a lot of Taylor Swift records,” she continued. “He understood the vision to help build this song.”
For the visual of the song, the group drew inspiration from the legendary Madonna.
“We were inspired by Madonna's “Don't Tell Me” with all the dancing and the theatrics. So we pitched an idea to some great directors, and they understood the vision, and that was the birth of the concept of the video,” Kylan said.
Although they are currently at work on their yet-to-be-titled forthcoming EP, they believe that the finished product is worth the wait.
“It's boiling. It's going really good,” Alona said. “The gumbo tastes good.”