KISS FM to Merge With Rival WBLS
A 30-year rivalry has come to an end with announcement that New York radio stations WBLS and WRKS (Kiss FM) will merge.
Since 10 a.m. Thursday and throughout the weekend, 107.5 WBLS and 98.7 KISS FM will celebrate KISS FM on both stations. On Monday, KISS FM will cease to exist.
“WBLS and WRKS have been the voice of the tri-state Black community for 30 years and we plan to merge the best of both stations to create a stronger voice to deliver the best in R&B music while also super serving our community,” WBLS VP/General Manager Deon Levingston said in a press release.
The deal, according to the Daily News, "is part of a major reshuffling triggered when Disney agreed to acquire 98.7 FM from Emmis. The complicated $96 million deal essentially lets Disney lease 98.7 FM as of Monday morning, when it will start simulcasting ESPN radio there."
"We want to thank our loyal employees and especially the fans of Kiss FM for an amazing 30-year run including several periods where Kiss was the number one ranked station in New York," Emmis Chairman and CEO Jeff Smulyan said.
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