The Gucci headband has been a staple in the urban fashion community for the longest time. So why the big fuss now?

Well in recent weeks, Soulja Boy made the Gucci headband take on a life of its own. The $270 headband has been seen on plenty of celebrities, but we didn’t really take notice until “Big Drako” and his rants became a thing. After wearing it for his Breakfast Club interview and flossing on Instagram multiple times, celebrities starting calling Soulja out for wearing the same worn and stretched out accessory.

Well, Soulja clapped back at his haters in a video he posted on the ‘gram showing off his newly purchased Gucci headbands.

ICMYI: Back in the early 2000’s rappers like Jay Z, Ja Rule, DMX, and 50 Cent wore designer headbands. If you had the Burberry plaid shirt, a Louis Vuitton belt, and the Gucci headband, you looked like money. Making a major fashion statement, these pieces have been go-to items in the hip hop community for a long time.

From Nick Cannon posing in a photo with Soulja Boy to Bambi posting the cutest photo of her baby Breland wearing the infamous headband, we’ve rounded up celebs who’ve been seen rocking the infamous headband, before and after Soulja.

Take a look at all the celebs rocking this iconic accessory below.