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BET Awards 2023: Unveiling the Top 5 Music Videos by Director X

The veteran filmmaker has delivered some of the most iconic visuals for over two decades.

Director X is one of the most visionary creatives of our modern time, leaving an indelible mark on the world of music videos and beyond. With a keen eye for aesthetics, a deep understanding of storytelling, and a commitment to pushing boundaries, Director X's artistry transcends the confines of traditional visual mediums. His work seamlessly blends music, fashion, and cultural elements to create immersive experiences that captivate audiences worldwide. Having made some of the most iconic music videos for some of the biggest names in the industry Director X continues to redefine the art of visual storytelling.

  • Future ft Drake — “Life is Good”

    The music video for Future’s single, “Life is Good," is a star-studded visual feast featuring appearances by the track’s guest rappers Drake, Lil Yachty, and more. The visual has been viewed 2.1 billion times on YouTube.

  • Drake — “Hotline Bling”

    With its vibrant color palette, minimalist set design, and the emcee’s viral dance moves, the video captures Drake's undeniable charisma as he effortlessly commands the screen. The visual has amassed 1.9 billion views on YouTube.

  • Lil Yachty — “Oprah’s Bank Account” ft. Drake and DaBaby

    Director X's music video for Lil Yachty's song, "Oprah's Bank Account," is a satirical masterpiece, filled with lively colors and larger-than-life sets that perfectly complement the catchy single. Lil Yachty delivers a hilarious portrayal of Oprah Winfrey and appearances by DaBaby and Drake.

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  • Kendrick Lamar — “King Kunta”

    Kendrick Lamar's music video for “King Kunta" is a powerful and visually stunning tribute to the West Coast emcee’s roots and rise to prominence, all unfolding as he navigates the streets of Compton.

    Through compelling cinematography and vibrant storytelling, the video captures the essence of the song's lyrics and the celebration of Black heritage.

  • Rihanna Ft. Drake — “Work”

    X depicted a mesmerizing and luscious display of Caribbean vibes and dancehall culture in the music video for Rihanna’s smash single “Work” featuring Drake. With its intimate settings, captivating choreography, and undeniable chemistry between the two stars, it is one of X’s sexiest videos.

    The BET Awards 2023 premieres Sunday, June 25 at 8 pm ET/PT on BET and BET Her.

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