When Hip Hop Meets Video Games
Jay-Z's new job is just the latest rap/gaming mash-up.
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When Hip Hop Meets Video Games - Jay-Z's already got his hands in rap, books, clothing and sports, but he isn't done expanding his portfolio. Hov recently signed on as executive producer of NBA 2K13, the next yearly installment in the iconic basketball video game franchise. "This has been a unique opportunity to collaborate with 2K Sports and be a part of one of the best sports video games in history," Jay-Z said in a statement. "NBA 2K13 will be the next evolution in sports and basketball culture, and I'm ready to usher in the new era of the franchise." But Hov's new job is just the latest example of hip-hop and the gaming industry joining forces. Click on for other examples of rap/video game mash-ups. (Photo: from left Mike Coppola/Getty Images for Moet Rose)
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Def Jam Vendetta - This 2003 game combined rap with pro wrestling, with artists on the Def Jam roster, including DMX, Redman and Ludacris, going toe to toe in the ring. It led to two sequels, 2004's Def Jam: Fight for NY and 2007's Def Jam: Icon. (Photo: Courtesy of EA Games)
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Smif-N-Wessun, "Super Brooklyn" - Brooklyn duo Smif-N-Wessun, aka the Cocoa Brovaz, sampled liberally from the music for iconic game Super Mario Bros. for this 1999 underground hit. They never released it officially due to sample clearance issues, but the buzz from the song led to a deal with Rawkus Records. (Photo: Courtesy of Facebook)
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PaRappa the Rapper - This bizarre 1997 PlayStation game featured a rapping dog that the player controls through buttons pressed in a specific rhythm. Players with skills would cop for the coveted "U Rappin' Cool" rating; sucker MCs were called out for "Rappin' Awful." (Photo: Courtesy of Sony Computer Entertainment)
Photo By Photo: Courtesy of Sony Computer Entertainment
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DJ Hero - This 2009 spin-off of the hit game Guitar Hero came with custom turntable controllers and playable avatars including DJ Shadow, Z-Trip, DJ AM, Grandmaster Flash, DJ Jazzy Jeff and Daft Punk. (Photo: Courtesy of Exient Entertainment)
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